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Common Myths About Scaling Your Small Business
Scaling your business has become a hot topic. Still, many entrepreneurs and small business owners misunderstand "scaling" because it is often presented as simply growing a business. Here are some common misconceptions and insights into what scaling truly involves: 1....
Common Myths About Scaling Your Small Business
Scaling your business has become a hot topic. Still, many entrepreneurs and small business owners misunderstand "scaling" because it is often presented as simply growing a business. Here are some common misconceptions and insights into what scaling truly involves: 1....
Common Myths About Scaling Your Small Business
Scaling your business has become a hot topic. Still, many entrepreneurs and small business owners misunderstand "scaling" because it is often presented as simply growing a business. Here are some common misconceptions and insights into what scaling truly involves: 1....
How Does Your Business Grow? Turns out, a lot like a garden.
As a successful entrepreneur, business coach, and gardener, I am reminded daily that whether you are growing a successful business or a bountiful garden, there is a set of “rules,” a Growth Blueprint, that governs the process. Knowing and following this blueprint...
Are You Killing Your Conversions with I, Me, and My? Don’t be The Bore!
The Bore. Ugh. THAT person. The one you avoid at a party or family gathering, slip away from as quickly as possible at networking events (“Would you just LOOK at the time!”), or ghost after a first date… if not during the date. They are The Bore, and it’s all...
Are Your Expectations for Your Paid Ads Based On a Fantasy?
If it sounds too good to be true, it probably is. Paid advertising on channels such as Facebook and Google can be a great option for growing your business. And from what you’re probably hearing about paid ads, it can seem like they’re akin to turning on a “magic”...
Are You Doing the Right Thing At the Wrong Time?
Meet Alice. Recently, I had an engaging conversation with Alice (not her real name), who was referred to ConvertMORE by a long-time client. Alice wanted help in getting a sales funnel working for her new course. She had launched it to her small list and promoted...
Why We Chose to Become a Certified StoryBrand Guide
Update… we have opted to drop StoryBrand Guide certification as we pivoted our business model to more coaching and training. We are grateful for the time we spent learning from Don and his incredible team. We still hold that the StoryBrand framework is the gold...
Why You Should Be Using Evergreen (Automated) and Just-In-Time Webinars to Grow Your Business
Sales while you sleep! What business owner doesn't dream of making that kind of leveraged sales a reality?! And for good reason. When you have systems that can leverage your time and convert leads to buyers independent of you actually doing the selling in real-time,...
When to Add an Evergreen Webinar Funnel
Top 10 Webinar Conversion Success Strategies
1. Craft a title for your webinar that is clear, concise, and compelling. 2. Make sure the registration button* or form is visible above the fold.*A button to a popup will essentially double your above-fold space. 3. Don’t just settle for mobile standard...
Hitting the Right Balance Between Emotion and Logic
"When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion." — Dale Carnegie Understanding the mechanics of decision making is critical to the success of your business not because of how you make decisions (although that...
3 Unexpected Reasons Your Offer Isn’t Selling
Converting sales is your highest priority as a small business. No sales. No business. So when your offer isn't converting well, or at all, you need to figure out why... stat. When a small business owner comes to us with an offer that is under-converting, here are the...