The MORE Impact Program
A Marketing Platform & List Building Program Exclusively for Faculty and Prospective Faculty of The Shift Network
Congratulations on your opportunity to be featured as faculty on The Shift Network, the global leader for transformational education, media, and events.
Being part of The Shift Network platform means exposure to a community of over 3 million committed to personal and spiritual growth aligned with Shift’s vision of creating a sustainable, peaceful, healthy, and prosperous world. You will be in the company of more than 230 teachers, including some of the greatest spiritual teachers and luminaries of the 20th and 21st centuries, such as… Ram Dass, Rev. Michael Beckwith, Sandra Ingerman, Gregg Braden, don Miguel Ruiz, Anita Moorjani, Daisy Lee, and many others.
The Shift Network brings credibility, exposure, and the industry’s top course development and marketing teams. Your readiness to leverage these benefits is critical. Faculty who enter into their association with The Shift Network with a solid marketing platform, including a clear, compelling brand message and strong systems for lead generation (list building), will be optimally positioned for a strong course launch and to convert the opportunity into a springboard for growth as a teacher and conscious business owner.
Compelling messaging and effective systems for generating leads and curating a responsive list are the keys to creating MORE Impact.
This program is for you if …
- You are currently a member of The Shift Network faculty, or are being considered as faculty
- You have important work to get out into the world
- Your mailable list, i.e., your contact database*, under 5000
- You are adding fewer than 100 new members to your list a month (or fewer than you want to be adding)
- Your current opt-in offer is general, such as a newsletter signup or similar
- You are not effectively getting social media followers onto your contact database
- You are sending fewer than 2 emails to your list a month
- You want to do all you can to support the successful launch of your Shift Network course
- You want to be an informed and ready collaborative partner
- You want to grow your own business and build a foundation for ongoing success
* A contact database, a “list,” is your business’s most valuable asset. Social media followers, by contrast, are owned by the social media platform, which can change the rules of engagement any time.
Key Benefits You'll Receive
- Learn how to craft a consistent, compelling message so you can attract your ideal audience and convert them to your database
- Launch a high-value, list-building offer (lead-gen) to support the growth of your business and the success of your Shift Network course
- Implement a simple content strategy that increases audience awareness and social media engagement and drives qualified traffic to your list-building offer
- Implement a regular mailing schedule that provides value to your audience and keeps you top-of-mind
- Gain confidence in your ability to market and grow your business aligned with conscious business principals
- Grow your influence and increase your impact
What the Program Includes
- Live group training sessions, recorded and available perpetually
- Small group working sessions moderated by our lead marketing strategist
- One-on-one feedback and finalization of all components
- Development and implementation, including your website, CRM, and marketing automation system
- Tracking audience response post-launch – you’ll learn how to interpret campaign performance data and assess for optimization
- BONUS Training: Optimizing Sender Reputation and List Hygiene Essentials
The Program Schedule
- The program runs 6 months and is divided into two 90-day sprints
- Sprint 1 focuses on strategy and implementation
- Spring 2 focuses on engaging your audience through a high-value content strategy, driving traffic, and optimizing
- Group training sessions will be on Tuesdays at 10 am Pacific, every other week during Sprint 1 (6 trainings) plus 2 trainings during Sprint 2
- Small group working sessions will be scheduled after group assignments
- Our next cohort begins Tuesday, April 2, 2024, and completes September 30, 2024
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Let’s See If You’re a Fit With a No-Obligation Discovery Session
The Team Behind the Program
This unique program was developed specifically for The Shift Network by ConvertMORE founder MaryKay Morgan. MaryKay served as Director of Affiliates and Partnerships for The Shift Network for 14 years before passing the baton at the end of 2023. She understands the unique needs of transformational businesses and conscious entrepreneurs and how to support you in co-creating a successful Shift Network course launch.
MaryKay founded ConvertMORE as the go-to marketing automation and conversion expert for small business owners and entrepreneurs who want to break free of the grind, grow their businesses, and make a bigger difference.
Since 2008, founder MaryKay and her team have been helping entrepreneurs and small business owners grow thriving, transformational businesses on a solid foundation for success.
Growing a conscious business can be challenging… unless you are teamed with a company with proven experience and a commitment to your success. We are excited to support you in achieving your goals.
This unique program was developed specifically for The Shift Network by ConvertMORE founder MaryKay Morgan. MaryKay served as Director of Affiliates and Partnerships for The Shift Network for 14 years before passing the baton at the end of 2023. She understands the unique needs of transformational businesses and conscious entrepreneurs and how to support you in co-creating a successful Shift Network course launch.
MaryKay founded ConvertMORE as the go-to marketing automation and conversion expert for small business owners and entrepreneurs who want to break free of the grind, grow their businesses, and make a bigger difference.
Since 2008, founder MaryKay and her team have been helping entrepreneurs and small business owners grow thriving, transformational businesses on a solid foundation for success.
Growing a conscious business can be challenging… unless you are teamed with a company with proven experience and a commitment to your success. We are excited to support you in achieving your goals.
